Last updated: 24th Sep,2026
This Privacy Policy describes how Texbloom (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from https://rechyuu.com (the “Site”).
Texbloom is a brand operated by Hefei ReChyuu Biotechnology Co., Ltd., a company registered in China. For the purposes of applicable data protection laws, Hefei ReChyuu Biotechnology Co., Ltd. is the data controller of your personal information.
- Information We Collect
When you visit the Site, we collect certain information about your device and your interaction with the Site, as well as information necessary to process your purchases. We may also collect additional information if you contact us for customer support.
Information you provide directly:
Contact details: name, email address, phone number, shipping and billing address.
Order information: products purchased, order value, payment method (we do not store full credit card numbers; payments are processed by third-party payment providers).
Account information: if you create an account, your login credentials and order history.
Communications: any messages you send us via email or contact forms.
Information collected automatically:
Device and usage data: IP address, browser type, operating system, pages viewed, time spent on the Site, and referring URLs.
Cookies and similar technologies: we use cookies to maintain your shopping cart, remember your preferences, and analyze site traffic. See Section 6 below.
- How We Use Your Information
We use your personal information for the following purposes, each with a corresponding legal basis under the GDPR:
Purpose: Legal Basis
Processing and fulfilling your order, including shipping and payment: Performance of a contract
Communicating with you about your order, returns, or inquiries: Performance of a contract
Sending marketing emails (only if you opt in): Consent
Improving our Site, products, and customer experience: Legitimate interest
Preventing fraud and ensuring Site security: Legitimate interest
Complying with legal and tax obligations: Legal obligation
3. Sharing Your Information
We share your personal information with third parties only as necessary to operate our business. These categories include:
Payment processors (e.g., PayPal, Stripe) to process your payment securely.
Shipping and logistics providers (e.g., DHL, FedEx, China Post) to deliver your order.
Email marketing platforms to send you newsletters, if you have subscribed.
Analytics providers (e.g., Google Analytics) to understand how visitors use our Site.
Legal and regulatory authorities, when required by law.
We do not sell your personal information to third parties.
- International Data Transfers
Important notice for customers outside China:
Texbloom is operated by Hefei ReChyuu Biotechnology Co., Ltd., a company based in China. When you place an order or interact with the Site, your personal information will be transferred to and processed in China, where our company and certain service providers are located.
We take steps to ensure your information receives an adequate level of protection, including:
Using encrypted transmission (HTTPS/SSL) for all data sent to and from the Site.
Contractually requiring our service providers to protect your data.
Limiting access to personal information to employees who need it to fulfill your order.
By using the Site, you acknowledge that your information may be transferred to and processed in China as described in this Policy.
- Your Rights
Depending on your location, you may have the following rights regarding your personal information:
Access: request a copy of the personal information we hold about you.
Correction: request that we correct inaccurate or incomplete information.
Deletion: request that we delete your personal information (subject to legal retention requirements).
Withdraw consent: unsubscribe from marketing emails at any time.
Object or restrict processing: in certain circumstances, object to or request restriction of our processing.
Lodge a complaint: with your local data protection authority.
To exercise any of these rights, please contact us at [privacy@texbloom.com].
- Cookies
We use cookies and similar tracking technologies to:
Keep items in your shopping cart.
Remember your language and currency preferences.
Analyze Site traffic and improve our services.
You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site, including the shopping cart.
If you are located in the European Economic Area (EEA), we will ask for your consent before placing non-essential cookies on your device.
- Data Retention
We retain your personal information only as long as necessary for the purposes described in this Policy:
Order and transaction records: retained for [7] years to comply with tax and accounting requirements.
Marketing subscription data: retained until you unsubscribe.
Site analytics data: retained for [26] months.
- Children’s Privacy
The Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it. - Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The “Last updated” date at the top of this page will indicate when the Policy was last revised. We encourage you to review this page periodically. - Contact Us
If you have any questions about this Privacy Policy, or if you wish to exercise your data protection rights, please contact us at:
Hefei ReChyuu Biotechnology Co., Ltd.
Email: [privacy@texbloom.com]
Website: https://rechyuu.com